Excellence. Desire. Distinction.

The World of Discreet Luxury

A universe where refinement is personal, privacy is sacred, and luxury is never public.

PRIVATE SALES CLUB is a Swiss private network dedicated to the confidential presentation and sale of exceptional creations — watches, jewelry, art, design, fashion, cars, and properties — within the world’s most prestigious environments.

We curate an exclusive marketplace without a storefront, where every collection is introduced with care, and every transaction is guided by trust.

The Essence of Private Luxury Selection

PRIVATE SALES CLUB transforms the traditional concept of luxury retail into a personalized, invitation-only experience.

Through a fusion of Swiss excellence, impeccable discretion, and bespoke service, we provide a direct bridge between exceptional brands and a global circle of qualified collectors and connoisseurs.

Each product showcased through the Club is selected not only for its prestige, but for its story, craftsmanship, and emotional resonance.

A Tailored Journey of Elegance

PRIVATE SALES CLUB members enjoy access to a constantly evolving selection of world-class creations, curated from the most respected names in luxury.

Each experience is designed around the individual:

  • Private viewings in 5-star hotels, lounges, or exclusive venues.

  • Confidential digital access to new launches and limited editions.

  • Personal curation service tailored to taste, lifestyle, and investment goals.

  • Immediate and secure delivery worldwide through trusted Swiss logistics partners.

Our clients include collectors, executives, and global travelers who value discretion above display — and expect perfection at every step.

For Luxury Houses & Designers

Partnering with PRIVATE SALES CLUB offers a refined alternative to traditional retail and mass digital channels.

We provide:

  • Exclusive exposure in luxury hospitality locations across Switzerland and abroad.

  • Personal introductions to verified private buyers and collectors.

  • Tailor-made showcases and trunk shows within our hotel and travel network.

  • Editorial integration in PRIVATE SALES CLUB’s digital magazine and newsletters.

  • Confidential commercial facilitation, with full control over pricing and brand presentation.

Every collaboration is selective, ensuring that your brand is seen only by the right eyes, in the right context, and at the right level of prestige.

The Exclusive Network Without Borders

PRIVATE SALES CLUB is present across a network of elite hospitality and travel partners:

  • Five-star hotels and private residences (15,000+ premium rooms)

  • Airline and private jet partnerships

  • Limousine and concierge services

  • High-end business clubs and galleries

This structure allows brands to reach affluent clients at their moment of leisure or travel — when time, attention, and emotion align to create desire.

The Private Shopping Experience, Redefined

Our approach combines the intimacy of private shopping, the trust of Swiss concierge service, and the precision of data-driven luxury marketing. Every encounter is designed to feel natural, exclusive, and unrepeatable. PRIVATE SALES CLUB elevates retail to an art of encounter, where every sale becomes a story, and every relationship becomes lasting value.

Discretion, Integrity, Trust

Confidentiality is not an option; it is our foundation.
Transactions, client identities, and brand strategies remain protected under Swiss data and privacy standards.

We safeguard not only luxury items — but the reputation of the brands that create them and the privacy of the clients who own them.

Partnership Invitation

PRIVATE SALES CLUB invites a limited number of prestigious maisons, independent creators, and lifestyle partners to join its private circle. Together, we create curated visibility programs and bespoke retail experiences that combine:

  • Elegance of presentation

  • Precision of targeting

  • Commercial effectiveness

  • Brand-consistent storytelling

To maintain exclusivity, partnerships follows a highly selective process.

PRIVATE SALES GROUP Switzerland
Head Office: Baarerstrasse 43, 6300 Zug

🌐 www.privatesales.club
✉️ info@privatesales.club

Where Prestige Meets Privacy.